Review the following LinkedIn Learning resource:

Summarize in 1-3 sentences.

Market Research Foundations (LinkedIn Learning/0.54)

This week, you will learn more about how marketing research is used to gather insights to make marketing decisions.

Customer insights can be gathered through quantitative and qualitative techniques, including but not limited to surveys, interviews, mobile diary studies, and ethnography.

What was your most interesting discovery or takeaway from the video?