Business Strategy
Assignment Goal and Thought Process
Goal: To assess geographic locations for initial business launch and prioritizing additional opportunities for expansion opportunities for your startup company which will produce 3D printed bikes The areas under consideration are North America (NORAM), Latin America (LATAM), Europe, the Middle East and Africa (Europe-MEA), and Asia Pacific (APAC).
Thought Process: Your goal as a business leader is to make decisions that have the best chance of success so you will need to incorporate as much data as possible before making your decisions. These decisions are based on a variety of data points including, but not limited to, potential sales, profitability, cultural match to your company, conscious capitalism, government policies, and practices for business growth.
The role of government and official policies have an important impact on the growth of their nation(s). As a business committed to Conscious Capitalism, which typically is applied to business entities, you will need to understand how to apply these principles to the governments of the geographic areas you are considering. You will need to consider:
Can a government operate as a business?
How can we view governments through the lens of Conscious Capitalism to help us make our expansion recommendations? While the principles are usually applied to business, can we apply them to governments?
What is the culture of each country under consideration for launch and expansion and how many principle(s) of Conscious Capitalism do they follow?
How does this information help us make expansion recommendations if our goal is to expand to countries that have the strongest link to these principles?
If you were going to be presenting this information in a real-world situation, and requesting funds to support your plan, you would need all of this data to be seen as credible and win support for your plan.