Discussion/data science

Read about Big Data at Rolls Royce at
https://www.rolls-royce.com/products-and-services/r2datalabs.aspx (Links to an external site.)
Visit https://www.rolls-royce.com/ (Links to an external site.) and explore their web site. Focus especially on link to Products & Services/Civil Aerospace.  Be sure to look for areas where Rolls Royce could be or should be using Big Data to improve their customer service, operations and profitability.Finally look at things from the view of airline customers in the areas of reliability, maintenance costs and safety – does any of this cause a greater number of airline customers to choose Rolls Royce engines when buying new aircraft?
Read Case 4 (Rolls Royce) in the book Big Data in Practice by Bernard Marr.

Instructions
Answer the following questions in your initial discussion post:

What are the three areas in which Rolls Royce uses Big Data? Provide details on how Rolls Royce uses Big Data in each of these three areas.

Use a quick Google search to find articles or corporate info about how Pratt & Whitney and GE (two major competitors for Rolls Royce in the jet engine market) are using big data. What differences, if any, do you see in how the three firms are approaching the use of Big Data for monitoring and preventive maintenance of jet engines.