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Discuss and explain How Marketing Activities Create Value for Companies

Posted by:David Posted on:Oct 21,2021
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Description Aaker, D. A., & Moorman, C. (2017). Strategic market management (11th ed.). Wiley Publishing. Chapter 17: Discuss and explain
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Review the memo from the CMO of the organization in the course scenario and write a short report on the role of marketing in creating and sustaining a brand. explain the benefits of customer loyalty to the brand.

Posted by:David Posted on:Oct 9,2021
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Description As a first step, you must create a short report for all other regional marketing directors to help them understand the role of
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Analyze the case from the perspective of a marketing professional and address Apple’s current position in the market. Identify a potential issue for the tech company and perform an analysis resulting in a recommendation for Apple’s marketing strategy to address the problem you identified

Posted by:David Posted on:Oct 5,2021
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Description Apple: Building the World’s Most Valuable Brand” * Analyze the case from the perspective of a marketing professional and
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