Description Aaker, D. A., & Moorman, C. (2017). Strategic market management (11th ed.). Wiley Publishing. Chapter 17: Briefly analyze
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How can influencer endorsement affect consumers decision making process through social media marketing.Discuss

Description Need a review of 3 articles on the topic of one of the 4 Ps of marketing: Promotion. Summarize each article in your own words with the
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Explain what is meant by green marketing and provide examples of businesses following green

Explain the different stages of the product life cycle and how marketers adjust their promotion mix for the most successful impact at each

Description Need a review of 3 articles on the topic of one of the 4 Ps of marketing: Promotion. Summarize each article in your own words with the
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What is required is NOT an essay but a business report, (as per the Business Report format handout; also available on the class course space). It
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Explore and explain the digital marketing strategies available for non-profit organization operating in the

Chapter 3 - Describe and discuss The Impact of Adopting ICT-Based Marketing Strategies on the Business Performance of SMEs within

Description Write a personal statement petitioning for course credit of marketing management addressing the following outcomes: 1-Examine how
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