1. Why do marketers study consumer behaviour? 2. What external influences have led to changes in the way consumers behave? (PESTLE) 3. How do these Read More
Assessment Information/Brief 2019-20. To be used for all types of assessment and provided to students at the start of the module. Information Read More
Method of Submission: Any submitted after 16:00 on the deadline date will be subject to the standard University late penalties (see below), unless Read More
In 1999, The Blair Witch Project marketing campaign used a website designed to convince people that the horror/mystery scenario of the movie was an Read More
Describe an historical (1984-2015) WMD/CBRN attack (e.g., biological or chemical incidences that have occurred in the past 30 years. Explain a Read More
EDUCATION 2016 – Present The Hong Kong University of Science and Technology § Bachelor of Science in Biotechnology (Anticipated Graduation: June Read More
Important assignment information Taking into account the issues mentioned in Rodney’s case study (including ethical issues, his age, his gender, Read More