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  2. Analyze the business model, particularly the advertising. Do the ads make sense? How are they targeting (if at all)? Contact their advertising people and ask them about the opportunities for advertising, the prices, the ability to target and use of analytics.

Analyze the business model, particularly the advertising. Do the ads make sense? How are they targeting (if at all)? Contact their advertising people and ask them about the opportunities for advertising, the prices, the ability to target and use of analytics.

Posted by:Brian Posted on:Sep 11,2020
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Research the history of the newspaper, changes in ownership, layoffs, mergers, circulation history, etc., but your main focus should be on how
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