Description Writing your multimedia essay – 2,000 words or equivalent Write critically, pose critical questions, develop the summary of key
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What are the Effects of Globalisation on International Marketing Strategy. What Influence Does Consumers’ Culture Have on International
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Analyse the impact of globalisation on business, business behaviour and strategy Guideline word count: 1250 words A.C. 1.1 – Assess how
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What are the Effects of Globalisation on International Marketing Strategy. What Influence Does Consumers’ Culture Have on International
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Evaluate why and in what ways there has been growing opposition to globalisation. Analyse a lot, give a lot of examples of situations and opinions
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