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  2. Identify and research a brand that has expanded globally, and critically evaluate the brand’s current competitive marketplace. For example, before Starbucks entered China, what other coffee shop offerings existed, and how did Starbucks compete with China’s traditional cultural preference for tea?

Identify and research a brand that has expanded globally, and critically evaluate the brand’s current competitive marketplace. For example, before Starbucks entered China, what other coffee shop offerings existed, and how did Starbucks compete with China’s traditional cultural preference for tea?

Posted by:Brian Posted on:Aug 26,2020
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For this task, you will write a paper that addresses the following: Identify and research a brand that has expanded globally, and critically
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