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  2. Describes a process by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves up market, eventually displacing established competitors.

Describes a process by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves up market, eventually displacing established competitors.

Posted by:Shadrack Posted on:Sep 24,2022
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Disruptive innovation, a term of art coined by Clayton Christensen, Describes a process by which a product or service takes root initially in simple
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