Starting a sewing business, you need to plan for funding, licenses, space and materials (Cowell, 2019). The reason for venturing into sewing business is because almost everyone needs their clothes mended or repaired. The mission for the corporate is to earn our customers trust, respect and increase our self-esteem by giving the best services to our customers. We also want to be the best tailoring business and increase the demand for our services and profession.
Tailoring is an excellent profession that people have ventured into over the past years. The most significant challenge that is experienced in this field is finding a target market or potential customers. You should identify their preferences and taste of fashion (Kilmer, 2015). Identifying competitors and look at them to gain additional insights about sewing and repair. After determining your customer, ask yourself if there is any print or design that is most preferred your customers? Who are your target population, are they happy with your work?
Identify a target market for your sewing business, start advertising through friends and social media pages.
Find the target population, keep up with the sewing trends to attract and maintain customers who can later refer their friends.
Create a good customer base and set a standard price that all your customers can afford.
To evaluate the success and highlight areas for possible improvement of the business, we need to look at both the qualitative and quantitative indicators of the industry (Barbazette, 2006). Tailoring business can be evaluated to determine if the goals and objectives have or have not been met. The success Indicators used are the customer’s responses, returning of an old customer, and new customers referred by a client (Singh et al., 2017). To assess the business, identify the objectives and goals, define the business indicators, and select the appropriate methods (Aga et al., 2016). M&E is the best method of evaluating the business because it helps. It incorporates the views of a target population, for operational management, and accountability of the corporate (Anderson et al., 2013).
