Provide background information about your chosen company, including topics such as the company name, industry sector in which the company operates, products, and target market. Elaborate and use research.

Provide a high-level synopsis of the organizational design of your chosen company from a strategic management perspective (read pages 35–38 in your textbook).

Explain which one of the five generic competitive strategies best characterizes your chosen company’s strategic approach to competing successfully for the next 3 years read Chapter 5 in your textbook. Explain how and why.

From a management perspective, formulate and explain your company’s offensive or defensive strategy to improve its market position in the next 3 years (read pages 153–159 in your textbook).

Explain whether your company will be a first mover, a fast follower, or a late mover to ensure competitive advantage (read pages 159–164 in your textbook).

Does your company engage in outsourcing? If so, what do you see as the pros and cons of outsourcing for your company? Should strategic alliances be involved? (Read pages 172–173 in your textbook.) Explain.

Demonstrate leadership communication skills. Be persuasive and descriptive in your communication style.

Use a minimum of three peer-reviewed research resources (including your textbook) to substantiate your thoughts, opinions, ideas, etc.

Apply proper APA style citation and reference format.

Write in third person.