Report to MD: Synopsis of Customer Survey conducted 7/30 of this year: Aggregate results from adult customer responses from those that have children or ordered youth products: 803 respondents out of 1,000 taken from both the website and emailed surveys.
Question #1:
What youth products have you purchased from ASG as of today? Select all that apply
1. Youth winter products:
A: Ski/hiking poles
B. Ski boots with retractable cleats
C. Skis convertible to snowshoes
D. Snowboards with retractable legs
2. All other sports products for youths:
A. Surf boards
B. Boat and parasailing sails–
C. Tennis rackets
D. Hiking/walking shoes
3. Youth Apparel
Hats
Helmets,
Vests,
Jackets
Of the youth product(s) you purchased, what did you like best about the product(s)? Choose one category.
A) Price
B) Colors
C) Adaptability
D) Quality
Question #2:
Would you be interested in purchasing winter sports equipment for children ages 5–9 years old that have multiple purposes?
Question #3:
How do you usually get your information regarding most companies’ new products?
A) Social media
B) Email
C) Company website/catalog
D) Company Blog
E) Ads
F) Word–of–mouth
G) Store
Question #4: Overall, what do you like best about ASG products? Pick one category.
A) Adaptability
B) Colors
C) Price
D) Quality
Question #5: Based on all the products you have ordered from ASG, was the price reasonable considering the value it delivered?
Yes
Not sure
No
Question #6:
What do you wish ASG offered that it does not presently offer now? Select one category.
A) Child’s line from ages 5–9
B) Additional product colors
C) Additional adult apparel
D) Additional youth line sports products
E) Additional youth line apparel
F) Unsure: 3
Question #7:
A) Have you had to call customer service?
Yes No
B) If you called customer service, what was the reason? Clarification question: 269
Delivery problem
Order change
Other
Question #8:
Overall, were you satisfied with your customer experience with ASG?
a. Very satisfied
b. Satisfied
c. Dissatisfied
d. Not sure=