Amazon’s leadership

QUESTIONS ON AMAZON – CHOOSE ONE AND ANSWER IT AS AN ESSAY

Communication
What sort of thing does a company like Amazon need to communicate to its employees? To what extent is such communication successful and positive for employees? What goes wrong with it? How might it be improved?

Use relevant theory and evidence from your Amazon case study materials to analyse the methods of communication between management and employees to answer these questions as an essay.

Structure
The most significant features of Amazon’s structure are said to be:
Global function-based groups (most significant feature)
Global hierarchy
Geographic divisions
Provide two examples of dissatisfaction expressed by Amazon employees and use theory of organisational structure to show how the company’s structure might lead to such dissatisfaction. Give two recommendations for changes to structural design that would improve employee experience.

Culture
According to Amazon’s website (March 2022) Amazon is “Number 1 in Most Popular Graduate Recruiter in Online Retail Services by UK Target Jobs Graduate Awards 2021”

Apply suitable theory in organisational cultures to features of the organisation to show to what extent employees in graduate positions might be likely to vote it the “Most Popular Graduate Recruiter in Online Retail Services by UK Target Jobs Graduate Awards 2021”