Environmental management strategy and practice coursework
Choose an organization like Asda, Greenpeace, Starbucks, etc. and compile a report in which you critically review the extent to which your respective organisation adopts a balanced approach to performance measurement.
Report Structure
• Executive Summary
• Introduction
• Strategic Purpose
• Performance Measurement
• Conclusions
Remit:
N.B. You must use supporting evidence from literature within the main body of the report to support your analysis, as well as evidence from organisational sources. Supporting documentary evidence from organisational sources may also be placed in appendices, where appropriate. Use tables and figures as appropriate.
Further Guidance – Recommended Report Structure
Executive Summary – Provide brief overview of the findings on each section of the report.
Introduction – Compare relative company size (e.g., turnover, no. of employees) and main products/services. (N.B. It may be useful to construct a summary table showing key company characteristics).
Strategic Purpose – Compare and contrast differences in the nature, content, and complexity of different vision, mission, values, and strategic objectives of your organisations
Performance Measurement – Summarise the key theoretical components and principles of a balanced scorecard and then discuss differences and similarities in the type of strategic and operational performance measures and targets set by your different team member organisations. [e.g., Do financial measures dominate? What quality or customer satisfaction measures are used? Are performance targets set for learning & growth, or internal process efficiency?]
Conclusions and Recommendations
o Is your organisation using a balanced scorecard approach? Is it effective?
o Do you consider your organisation has a ‘balanced’ approach to performance measurement?
o Does your company require to make improvements in relation to its performance measurement system? What recommendations would you make?
o What are the barriers organisations face in developing more balanced performance measurement systems?
