ASSIGNMENT

In this paper, you will respond to arguments made in two readings from Week 2 of the course.  This assignment aims to allow you to demonstrate your understanding of the arguments made  by the writers and have you introduce an example that will enable you to explain the use of  stereotypes in advertising.

1. What’s the harm in advertising stereotypes?
2. Undressing the Ad: Reading Culture in Advertising
In the paper, you should:
• In your own words, define, “what is a stereotype?”
• In your own words, explain the harm in advertising stereotypes.
• Select an ad and identify and explain a stereotype found in the advertisement: Briefly describe the ad and explain why the stereotype is harmful.